Bad News: I got drunk and found your next Amazon product

22 competitors. 35K/month. Zero skill required

Welcome to Issue #52 of the EcomProductFinders Newsletter! ๐ŸŽ‰

๐ˆ ๐‰๐ฎ๐ฌ๐ญ ๐–๐š๐ญ๐œ๐ก๐ž๐ ๐š

$๐Ÿ“๐ŸŽ๐Š ๐๐ซ๐จ๐๐ฎ๐œ๐ญ ๐‘๐ข๐ฌ๐ž ๐…๐ซ๐จ๐ฆ ๐ญ๐ก๐ž ๐ƒ๐ž๐š๐... (read all the way)

Let me tell you a story that will upset everyone who thinks they can launch products with zero marketing effort.

Had this client come to me... practically in tears.

Their product was flatlining harder than my attempts at doing CrossFit.

(Which lasted exactly one session, but that's another story.)

Every "guru strategy" they tried had failed them.

PPC? Burning cash faster than a drunk trader with his first bonus.

Influencer marketing? About as effective as a chocolate teapot.

They had spent months following all the "free" advice in Facebook groups.

You know the type:

  • "Just do organic launches!"

  • "Review manipulation is the way!"

  • "Race to the bottom on price!"

Basically, everything that screams "I have no idea how to build a real business."

And it showed in their numbers.

Because that's what happens when you try to build a 6-figure brand with a $6 mindset.

In case youโ€™re not in my Find My Product Chatโ€”where you can ask anything, even the occasional philosophical questionโ€”make sure to add yourself to my WhatsApp group.

Letโ€™s brainstorm, strategize, and grow together!

โ€œThe difference between something good and something great is attention to detail."

- Charles R. Swindoll

๐–๐ก๐ฒ ๐˜๐จ๐ฎ๐ซ "๐…๐ซ๐ž๐ž ๐‹๐ฎ๐ง๐œ๐ก" ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ ๐ˆ๐ฌ ๐’๐ญ๐š๐ซ๐ฏ๐ข๐ง๐  ๐˜๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ

Y'all want to know the REAL reason 90% of Amazon launches fail?

Because you're treating your business like it's a damn food sample station at Costco.

"Here! Try my product for free! Pretty please buy it! ๐Ÿฅบ"

Stop it. You're embarrassing yourself.

And more importantly... you're KILLING your brand before it even has a chance to breathe.

Let me paint you a picture of what ACTUALLY happens when you go the "free lunch" route:

  1. You attract bargain hunters who wouldn't pay full price if their life depended on it

  2. You train Amazon's algorithm to show your products to MORE bargain hunters

  3. Your profit margins get thinner than gas station toilet paper

  4. You end up competing with every other desperate seller doing the exact same thing

And the worst part?

You're building a business that's more fragile than my grandmother's china collection.

One algorithm change... one competitor... one bad review...

And it all comes crashing down.

๐“๐ก๐ž $๐Ÿ“๐ŸŽ๐Š ๐“๐ฎ๐ซ๐ง๐š๐ซ๐จ๐ฎ๐ง๐ ๐’๐ž๐œ๐ซ๐ž๐ญ ๐๐จ๐›๐จ๐๐ฒ ๐–๐š๐ง๐ญ๐ฌ ๐ญ๐จ ๐“๐š๐ฅ๐ค ๐€๐›๐จ๐ฎ๐ญ

Want to know what ACTUALLY turned that client's business around?

They stopped half-assing their marketing.

We built out a FULL campaign:

โ€ข Emails that actually told stories people wanted to read
โ€ข Facebook ads that didn't look like every other dropshipping ad
โ€ข Reels that made their product look like actual premium shit
โ€ข Content that made people forget they were being sold to

And guess what happened?

Their conversions didn't just improve...

They exploded.

Because suddenly, they weren't just another Amazon listing...

They were a BRAND.

With a voice.
With a personality.
With actual loyal customers.

The kind of customers who come back again and again...

And tell their friends about you.

(You know, that mythical "word of mouth" marketing everyone wants but nobody wants to work for.)

๐’๐ญ๐จ๐ฉ ๐๐ฅ๐š๐ฆ๐ข๐ง๐  ๐€๐ฆ๐š๐ณ๐จ๐ง ๐Ÿ๐จ๐ซ ๐˜๐จ๐ฎ๐ซ ๐‹๐š๐ณ๐ข๐ง๐ž๐ฌ๐ฌ

Let me get real with you for a second...

Amazon isn't your problem.

Competition isn't your problem.

Even inflation isn't your damn problem.

Your problem is that you're looking for an EASY button that doesn't exist.

And while you're searching for shortcuts...

Your competition is out there building REAL brands.

With REAL marketing.

And REAL customer connections.

You want to know the TRUTH?

Success on Amazon in 2025 isn't about gaming the system...

It's about being willing to do what 95% of sellers WON'T:

  • Actually understanding your customer (not just copying competitor listings)

  • Creating content that doesn't make people want to gouge their eyes out

  • Building a brand that stands for something (besides "please buy my stuff")

  • Making decisions based on DATA instead of your gut feeling about bamboo toilet paper

Because here's what nobody tells you...

The "hard way" is actually the EASY way in the long run.

๐–๐š๐ง๐ญ ๐ญ๐จ ๐’๐ž๐ž ๐‡๐จ๐ฐ ๐ƒ๐ž๐ž๐ฉ ๐ญ๐ก๐ž ๐‘๐š๐›๐›๐ข๐ญ ๐‡๐จ๐ฅ๐ž ๐†๐จ๐ž๐ฌ?

If you're ready to stop playing small...

And actually build something worth a damn...

I'll show you the EXACT systems we used to turn that failing product into a $50K/month beast.

No BS strategies.
No "guru" nonsense.
Just real marketing that actually works.

Because at some point...

You have to decide if you want to be another Amazon casualty...

Or the success story everyone else is trying to copy.

Your move.

-Izabella

P.S. For those about to comment "but organic launches still work!"... sure. And some people still make money selling beanie babies. But is that really the hill you want to die on? ๐Ÿ˜

๐ŸŽค The Event That Changed Everything (And Why You Should Be There Too)

Two years ago, I went to my first Sellers Summit.

If not, you should. 

His story once helped me stay strong and keep pushing forward.

His event is different from the usual Amazon circus. No endless sales pitches. No service providers hunting you down. 

Just pure teaching. A powerhouse lineup of vetted speakers. Real strategies that actually work.

Iโ€™d love for you to be thereโ€”not just to hear my take but to learn from both Amazon and DTC perspectives. I guarantee youโ€™ll walk away with at least one actionable strategy to scale, grow, or skyrocket your sales.

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